Tula Medical: Medical Negligence

Client

Tula Medical

Type

Brand & promotional

Year

Ongoing

The Brief

A better way to introduce the business

Tula Medical needed a better way to explain who they are, what they do and what makes them different.

The same introduction was happening again and again at conferences, in meetings, with prospective clients and through the website. Relying on lengthy presentations or blocks of written copy wasn't always practical, particularly when the right people couldn't be there to tell the story themselves.

They wanted a company film that could do that job for them.

One that introduced the business through the people who know it best and gave prospective clients a clear sense of Tula Medical's expertise and approach.

The approach

Let the experts tell the story

Rather than relying on a scripted corporate voiceover, we built the film around interviews with people from across Tula Medical.

We worked with their team to identify the strongest contributors and the key messages they wanted customers to understand. We then interviewed their experts about what they do, how they work and where they believe Tula Medical makes a difference.

The interviews were combined with footage of the team and working environment, giving viewers a much more personal introduction to the business.

The result

A company film that has kept working for years

The film gave Tula Medical a straightforward way to introduce the business at conferences, in meetings, on their website and with prospective clients. And it hasn't been a one-off.

We've returned to the project several times over the years, updating the film as people have joined the business, moved roles or been promoted. We're continuing that relationship with another update planned, keeping the film relevant rather than allowing it to become dated.

Tula Medical also received shorter edits for situations where the full company film wasn't needed, giving their team more flexibility across different audiences and channels. The result is an asset they can keep using and evolving as the business changes.

Services used

  • Promotional video production
  • Interview production
  • Workplace filming
  • Video editing and post-production
  • Short-form edits
  • Ongoing video updates

Production details

  • Expert-led interviews
  • Office and workplace b-roll
  • Main company film
  • Shorter edits for additional uses
  • Existing film updated as the team changes
  • Ongoing production relationship

Budget range

£2,000 - £2,500 + VAT
Make introducing your business easier

A good company film gives your best people the chance to explain what you do once, clearly and confidently, so your story is ready whenever someone needs to hear it.
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Updated as the business evolves.

Rather than starting again every time something changes, we've returned to the original
production over the years to keep Tula Medical's company film current.
See the video in action

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