Best Practices for Creating Effective Employee Training Videos
Employee training can be time-consuming, particularly when the same information needs to be explained repeatedly…
One of the first questions businesses ask when considering a professional video is, how much will it cost?
The answer depends on what you need the video to achieve, how much filming is involved and how much work is required before and after the shoot.
There isn’t one fixed price for every corporate video, but understanding what affects the cost can help you plan your budget.
At CMA Video, our typical video production projects range from around £2,000 to £6,000+ VAT, depending on the scope of the production.
A straightforward production might involve one filming day, one location and a single finished video.
Larger projects may involve multiple filming days, locations, contributors, graphics or several finished videos.
The important thing is to build the production around what you actually need rather than paying for things you don’t.
Several factors can affect the final price.
Good video starts before the camera comes out.
Planning, scripting, interview preparation, location planning and developing the story all take time.
The more support you need at this stage, the more pre-production will be required.
The number of filming days, locations and crew members can have a significant impact on your budget.
A simple interview filmed at one location will require a different production approach to a film involving several locations and a larger crew.
Once filming is complete, the footage needs to be turned into a finished story.
Editing, sound, colour grading, graphics, animation and revisions can all affect the amount of post-production required.
You don’t always need to produce just one video.
A single shoot could provide a main corporate film alongside shorter social media videos, customer interviews or other content.
Planning this from the start can help you get more value from your production.
Not necessarily.
The aim should be to spend your budget on the things that help you achieve your objective.
For example, you might get more value from better planning, additional filming or several useful versions of your video than from adding expensive visual effects.
A good production starts with understanding what the video needs to achieve.
Before contacting a production company, it helps to think about:
Our video production brief template can help you organise this information before you start.
You can also use our video production cost calculator to get an initial estimate based on your requirements.
A professional video is an investment, so it makes sense to think beyond one finished film. With the right planning, one production can create content for your website, LinkedIn, presentations, social media and other marketing channels. At CMA Video, we can help you work out what you need, plan the production and create the finished content.
If you’re planning a video and want to understand what it could cost, get in touch.
