We were commissioned by Warwick Castle to film their Halloween event, “The Haunted Castle,” and create a video that captured the event’s eerie atmosphere to promote their annual Halloween activities.
The task was to film the Halloween event at Warwick Castle and convey its spooky essence. The short video was intended for use on Warwick Castle’s social media platforms and website, with a plan for its continued use over the next 2-3 years.
Filmed during the Halloween event, the video featured interactions with event actors to immerse viewers in the eerie ambiance. The video’s theme and style were meticulously crafted to convey the chilling atmosphere of the evening, enticing the audience to participate. Despite the challenges of night time filming and lighting, these factors added to the video’s ambiance and overall style. The video’s success was evident in its ability to attract visitors to the Halloween events by providing a tantalizing glimpse of what to expect, without revealing too much. It was effectively utilized as both an organic post and a paid advertisement, contributing significantly to the event’s success and attendance.
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