Our 3D animation specialist, Jack Buck, talks through some of the process of how he created a blue tang fish to float in the air and swim away at the end of the Sea Life Centre element of our latest TV commercial.  This short video shows the stages of the 3D animation and how it looked as he developed fish to look and move as realistic as possible.

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Some of the challenges of the 3D animation included the swimming motion and maintaining the eyeline with the actress, Ruby Richards.  This short video blog hopefully will give some insight into just one element of the whole production and demonstrate what an immensely talented team we have here at CMA Video.